Benjamin Hardy
Benjamin Hardy is an organizational psychologist and bestselling author specializing in personal transformation and business scaling. His notable works include Willpower Doesn't Work, Personality Isn't Permanent, and The Gap and The Gain. His books have sold millions of copies worldwide, and his blog has reached over 100 million readers. He was the top writer on Medium from 2015 to 2018.
Biography & Author's Journey
Benjamin Hardy grew up with a curiosity about human potential and personal change, a drive that eventually led him to pursue advanced studies in organizational psychology. Earning a Ph.D., Hardy built a foundation in the science of behavior, identity, and goal-setting, which would later inform both his research and bestselling books. While still early in his academic journey, he began questioning commonly held beliefs about personality and willpower, laying the groundwork for ideas that would become central to his writing and public speaking.
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Popular Books
Personality Isn't Permanent
Benjamin Hardy
A revolutionary guide to breaking free from self-limiting beliefs and intentionally creating your desired identity and future self.
Be Your Future Self Now
Benjamin Hardy
Unlock your potential by envisioning and embodying your ideal future self today, transforming your present reality through intentional action.
Willpower Doesn't Work
Benjamin Hardy
Reshape your environment to achieve goals effortlessly. Hardy reveals how to create success-inducing surroundings instead of relying on willpower alone.
The Gap and the Gain
Dan Sullivan & Benjamin Hardy
Shift focus from unattainable ideals to personal growth for happiness and success.
Who Not How
Dan Sullivan & Benjamin Hardy
Transform your business by asking 'who' not 'how' to achieve freedom and 10x growth.
Personality Isn't Permanent
Benjamin Hardy
A revolutionary guide to breaking free from self-limiting beliefs and intentionally creating your desired identity and future self.
Be Your Future Self Now
Benjamin Hardy
Unlock your potential by envisioning and embodying your ideal future self today, transforming your present reality through intentional action.
Willpower Doesn't Work
Benjamin Hardy
Reshape your environment to achieve goals effortlessly. Hardy reveals how to create success-inducing surroundings instead of relying on willpower alone.
The Gap and the Gain
Dan Sullivan & Benjamin Hardy
Shift focus from unattainable ideals to personal growth for happiness and success.
Discover more
Self-Improvement, Business & Productivity
Self-Improvement, Business & Productivity
This comprehensive plan bridges the gap between personal psychology and professional execution, offering a holistic roadmap for high achievers. It is ideal for entrepreneurs and leaders looking to scale their impact through disciplined habits and strategic business mastery.
Mastering Pressure, People, and Growth Habits
Mastering Pressure, People, and Growth Habits
This plan is designed for high-performers and emerging leaders who need to balance intense psychological pressure with the nuances of human influence. It provides a blueprint for moving beyond raw willpower to systematic growth and strategic leadership.
Master Human Behavior & Personal Growth
Master Human Behavior & Personal Growth
This plan bridges the gap between psychological theory and practical self-mastery, offering a comprehensive roadmap for personal and professional excellence. It is ideal for leaders, coaches, and high-achievers looking to optimize their mental frameworks and interpersonal dynamics.
Habits, Psychology, Investing & Health Guide
Habits, Psychology, Investing & Health Guide
This guide is essential for high-performers looking to align their mental frameworks with their long-term goals. It bridges the gap between behavioral science, financial literacy, and longevity research, making it ideal for anyone seeking a data-driven approach to personal mastery.
Optimize Fitness, Habits & Self-Improvement
Optimize Fitness, Habits & Self-Improvement
This plan bridges the gap between scientific theory and practical lifestyle application for high-performers. It is ideal for individuals seeking to replace willpower with sustainable systems by integrating fitness, nutrition, and behavioral psychology.
Personality development backed by science
Personality development backed by science
This plan bridges the gap between biological research and personal growth, offering a data-driven approach to self-improvement. It is ideal for professionals, leaders, and curious individuals who want to move beyond surface-level advice to achieve lasting psychological change.
Health, Mindset, Habits & Relationships
Health, Mindset, Habits & Relationships
This comprehensive plan is designed for high-performers seeking to align their biology, psychology, and social dynamics for holistic success. It bridges the gap between scientific theory and actionable behavior design to help individuals build a life of purpose and resilience.
Personal Growth, Finance & Human Behavior
Personal Growth, Finance & Human Behavior
This plan bridges the gap between psychological self-awareness and practical financial success. It is ideal for individuals looking to master their internal biases and leverage behavioral science to achieve long-term prosperity.
Community Voices
"Benjamin Hardy is an organizational psychologist and bestselling author of Willpower Doesn't Work and Personality Isn't Permanent"
— Psychology Today
"Benjamin P. Hardy's books have sold millions of copies worldwide and are at the intersection of psychology and aggressive business scaling"
— All American Speakers
"Psychologist and motivational blogger Benjamin Hardy, PhD, shows you why self-transformation is easier to achieve than you think"
— Audible
"Dr. Benjamin Hardy is an organizational psychologist and bestselling author of The Science of Scaling and Willpower Doesn’t Work"
— Penguin Random House
"Benjamin Hardy's blog is read monthly by millions of people and has been featured on Forbes, Fortune, CNBC, Cheddar, Big Think, and many others"
— Penguin Random House
"Benjamin P. Hardy is the author of Willpower Doesn't Work, Personality Isn't Permanent, and Be Your Future Self Now"
— Goodreads
"From 2015-2018, Benjamin Hardy was the #1 writer in the world on Medium.com and is a regular contributor to Inc. and Psychology Today"
— All American Speakers
"Dr. Benjamin Hardy is a regular contributor to Inc. and Psychology Today"
— Hay House
From Columbia University alumni built in San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
From Columbia University alumni built in San Francisco
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
"Instead of endless scrolling, I just hit play on BeFreed. It saves me so much time."
"I never knew where to start with nonfiction—BeFreed’s book lists turned into podcasts gave me a clear path."
"Perfect balance between learning and entertainment. Finished ‘Thinking, Fast and Slow’ on my commute this week."
"Crazy how much I learned while walking the dog. BeFreed = small habits → big gains."
"Reading used to feel like a chore. Now it’s just part of my lifestyle."
"Feels effortless compared to reading. I’ve finished 6 books this month already."
"BeFreed turned my guilty doomscrolling into something that feels productive and inspiring."
"BeFreed turned my commute into learning time. 20-min podcasts are perfect for finishing books I never had time for."
"BeFreed replaced my podcast queue. Imagine Spotify for books — that’s it. 🙌"
"It is great for me to learn something from the book without reading it."
"The themed book list podcasts help me connect ideas across authors—like a guided audio journey."
"Makes me feel smarter every time before going to work"
